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Toyota News

October 14, 2011
Toyota to Participate in FIA World Endurance Championship in 2012

Tokyo, Japan, October 14, 2011?Toyota Motor Corporation (TMC) announces that it will participate in the FIA (Federation Internationale de l'Automobile) World Endurance Championship in 2012, the first year of the international endurance race series created through a partnership between the FIA and the ACO (the Automobile Club de l'Ouest).
To date, the ACO has run the Le Mans 24 Hoursin Le Mans, France, and the Intercontinental Le Mans Cup, with races in Europe, the United States and Asia. In March, the ACO and the FIA announced their partnership and the FIA World Endurance Championship to start in 2012. The inaugural year is expected to feature a series of races in Europe, the U.S. and Asia, in addition to the Le Mans 24 Hours.

In 2012, Toyota will take part in several races of the FIA World Endurance Championship, including the Le Mans 24 Hours, with a prototype "LMP1" car featuring a gasoline-electric hybrid powertrain. Further details of the participation, such as team name, drivers and participating races, will be disclosed in due course.

To mark the announcement, Toyota's executive in charge of its motorsports activities, Senior Managing Officer Tadashi Yamashina, said: "We have competed in Le Mans before, but by using our hybrid technology, our participation in 2012 will be completely new. We want to make history in the Le Mans 24 Hours, as well as in the FIA World Endurance Championship, through use of our hybrid technology. In addition, we aim to learn from the experience of competing in such a challenging motorsport environment to enhance our production-car technology. We thank the ACO and the FIA for their input and assistance."

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September 01, 2011
Lexus at 2011 Frankfurt Motor Show

  • World Premiere of the new GS 450h on September 13
  • European Premiere of the new GS 350AWD
  • European Premiere of the new CT 200h F-Sport

World Premiere of the new GS 450h
Lexus will present the full hybrid version of its new premium performance sedan, the GS 450h. Equipped with the second generation Lexus Hybrid Drive system, the all-new GS full hybrid will bring even better environmental and driving performance.

European Premiere of the new GS 350AWD1
After its World Premiere at the Pebble Beach Concours d'Elegance in mid August, the new GS 350AWD will make its European Premiere at this year's Frankfurt Motor Show.

The bold and dynamic GS range features a new exterior and interior design reflecting a further development of Lexus' L-finesse philosophy. Additionally, several innovative technologies that improve the driving experience and passenger safety make their debut.

European Premiere of the new CT 200h F-Sport
Building upon the successful launch of the new CT 200h, Lexus is introducing the new F-Sport version. It features more aggressive design elements and is aimed at customers favoring a more dynamic and engaging drive.

The Lexus press conference will be conducted by Andy Pfeiffenberger, Vice President Lexus Europe, and is scheduled to take place at 14:15 CET on September 13 in Hall 8.

The Lexus stand is located in Hall 8 and the following vehicles will be on the stand during the press days: GS 450h, GS 350AWD, CT 200h F-Sport, 2 x CT 200h (Comfort Grade / Executive Grade),
IS 250 F-Sport , IS 250C, LS 600h L, RX 450h.

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August 30, 2011

Lexus LS 600h L Hybrid Flaghship Sedan Provides a Technologically Advanced, Clean and Refined Ride

  • Standard All-Wheel Drive Package With Torsen Limited Slip Center Differential
  • Standard Advanced Parking Guidance System Effortlessly Guides Drivers
  • Luxurious Interior Complemented by HDD Navigation and Mark Levinson Audio System

The Lexus LS 600h L sedan was the first vehicle to bring fuel-efficient gasoline-electric hybrid technology to the prestige luxury segment when it went on sale for the 2008 model year. The long wheelbase flagship provides the highest level of performance, technology and luxury in the LS line. It is powered by the ultra-quiet Lexus Hybrid Drive system, which was the world's first to combine a V8 gasoline engine with an all-wheel-drive (AWD) hybrid drivetrain.

The LS 600h L hybrid carries over virtually unchanged for 2012 with the exception of the Nebula Gray Pearl exterior replacing Smoky Granite Mica.

Engine/Transmission/Drivetrain/Performance
The LS 600h L hybrid powertrain system uniquely combines a 5.0-liter V8 gasoline engine with two powerful electric motors and a large-capacity battery pack. The hybrid powertrain generates a peak combined output rating of 438 horsepower and can effortlessly accelerate the LS 600h L from zero-to-60 mph in just 5.5 seconds. Mid-range acceleration is even more impressive. The system's electric motor is capable of delivering maximum torque on demand and is most beneficial during passing maneuvers. The LS 600h L can accelerate from 50-70 mph in just 3.5 seconds.

The innovative V8 features an electric motor-driven Variable Valve Timing with intelligence (VVT-i) and Electrically controlled intake cam (VVT-iE). The combination of VVT-iE and oil pressure-controlled VVT-i for the exhaust cam provides superior engine-startup operation and high-output performance. A specially developed Hydrocarbon Absorber and Catalyst System is linked to the two-way exhaust to help prevent hydrocarbons contained in the exhaust from being released into the atmosphere during cold start up when the catalysts are not up to temperature. The LS 600h L also meets the Super Ultra Low Emission Vehicle II (SULEV II) certification.

The LS 600h L is a full hybrid, capable of operating in electric-only mode or with a combination of the gas engine and electric motor. Lexus hybrid technology allows electric-mode-only operation when certain conditions are met at low speeds or stop-and-go driving conditions, reducing fuel consumption and noise.

A compact 288-volt DC Nickel Metal Hydride (Ni-MH) battery pack is installed behind the rear seat. The battery's power is directed through a boost converter that efficiently raises voltage to a maximum 650V DC. An inverter changes this to AC, providing its elevated power to a 165-kW electric motor that turns at up to 10,240 rpm. The trunk also contains a 12-volt auxiliary battery that powers the audio, navigation, and other systems.

The LS 600h L powertrain uses two motor generators: MG1 and MG2. Each performs specific functions and can operate as either a motor or a generator, although MG1 is used as a starter motor and provides no motive force. The engine-driven generator, MG1, can charge the battery pack or provide additional power to the drive motor, MG2, as needed.

A regenerative-braking system further boosts efficiency. When the vehicle is coasting or the brakes are applied, the electric motors function as generators, capturing kinetic energy that would normally be lost as heat through the brakes and transforming it into useable electricity to recharge the batteries.

A state-of-the-art, full-time all-wheel drive system adapts to road surface conditions to help provide vehicle control during acceleration, and cornering. The AWD system employs a compact, ultra-quiet transfer case equipped with a TORSEN® limited-slip differential (LSD) that is 30 percent lighter in size and weight than previous TORSEN systems.

The LSD provides rear biased torque distribution of 40:60 during normal straight-line driving, automatically and continually adjusting power distribution according to changing speed and road conditions.

An eight-speed sequential braking mode, activated when the shift lever is in the "S" position, allows eight different stages of response. When up-shifting, engine speed is controlled by the selected range, offering an exhilarating boost in acceleration during each of the eight "shift" stages. When downshifting, brake-force increases to provide powerful deceleration.

The driver can select "Hybrid" (Normal), "Power," or "Snow" modes to change the rate of throttle opening for a given throttle-pedal angle. The Hybrid mode provides the smoothest operation and is ideal for city or suburban driving; Power sharpens accelerator pedal response and Snow mode softens accelerator pedal response, making it easier to accelerate on slippery road surfaces.

Chassis/Body/Suspension/Tires/Brakes
Multi-link front and rear air-suspension systems help maintain superb vehicle posture and driving performance while maintaining the ultra-comfortable ride that is synonymous with all Lexus vehicles.

The LS 600h L is equipped with large front- and rear-ventilated disc brakes and standard 19-inch, seven-spoke aluminum alloy wheels with all-season tires. These special wheels receive extensive buffing.

Electronic Power Steering (EPS) delivers a smooth steering feel and reduces parasitic losses. Variable Gear Ratio Steering (VGRS) optimizes the steering gear ratio according to vehicle speed, enhancing responsiveness and driver control.

Networked with the Vehicle Dynamics Integrated Management (VDIM) system, VGRS can make minor adjustments to the front-wheel angle to help provide control in challenging road conditions.
Safety/Security Features
The VDIM system incorporates and manages all of the car's dynamic handling sub-systems, including: Electronically Controlled Brake (ECB) system, EPS, Vehicle Stability Control (VSC), Antilock Braking System (ABS), Electronic Brake-force Distribution (EBD) and engine torque via the electronically controlled throttle. Monitoring a variety of sensors, the system anticipates the onset of a vehicle skid or slide while cornering, and helps correct the situation with a combination of braking, throttle and steering control.

In addition to the active safety features, the LS 600h L is standard-equipped with eight airbags, with a maximum of 11 airbags available through option packages. The world's first low-beam LED headlamps provide superior road illumination, and the standard Adaptive Front-lighting System (AFS) helps to illuminate a turn or curve as the driver steers into it.

The available Advanced Pre-Collision System (APCS) was the world's first system designed to react to pedestrians in the vehicle's path when it debuted on the 2009 Pebble Beach® Edition LS 600h L. This system is available for the LS 600h L (and the LS 460 models) with Lane Keep Assist. Using two small cameras mounted at the front of the car that work in conjunction with millimeter-wave radar, APCS is sensitive enough to detect certain nonmetallic objects.

As part of APCS, the LS also offers the Driver Attention Monitor System, which was another world first. A third camera, mounted on the steering column, monitors the orientation of the driver's face. If the camera detects that it appears the driver is not looking ahead for a few seconds or more, and if an obstacle is detected ahead, then it alerts the driver, first with a warning chime and a flashing light. As the car gets closer to the obstacle, APCS can begin to gently apply the brakes on its own.

To help assist the driver in maneuvering around the obstacle, the system reprograms the steering ratio, amplifying the intensity and quickness of the steering response. At the same time, APCS automatically retracts the front seatbelts and prepares the brake system to respond with full force when activated by the driver in anticipation of a possible impact.
Luxury/Comfort/Convenience
The LS 600h L is based on the long-wheelbase LS chassis, providing nearly five inches more legroom than the standard LS 460 model. This flagship sedan provides the highest level of comfort and convenience features in the LS series. Standard features include a hard disk drive (HDD) Lexus Navigation system with a back-up camera, Bluetooth® phonebook download capability, Voice Command casual language voice-recognition system, and an integrated XM Radio receiver.

For theater-level entertainment, the LS 600h L features a standard 19-speaker 450-watt Mark Levinson® Reference Surround Sound audio system. An auxiliary jack located in the front center console allows for MP3 digital music players while a USB port allows for iPod® connectivity. The audio system also features Bluetooth streaming audio.

Additional standard features include climate-controlled front seats; a driver's seat that features a standard slide-away feature that makes ingress/egress more comfortable; heated rear seats; a heated steering wheel; power rear sunshade; one-touch open/close power trunk; power door closers; headlamp washers; SmartAccess with push-button start and card key; electronic parking brake; Intuitive Park Assist; and laminated side glass. Intelligent High Beams adjust their brightness in response to oncoming vehicles.

The Cold Weather Package is also standard and features a windshield deicer, upgraded battery and more efficient heater. The LS 600h L also has the Advanced Parking Guidance System (APGS) which is designed to assist with parallel and back-in parking. Once the driver has correctly positioned the car and identified the desired parking spot via the navigation screen, APGS utilizes the rear back-up camera parking sonar sensors and electric power steering system to guide the car into the space, while the driver controls speed via braking.

Luxury Options
The optional Premium Package II includes butterfly rear headrests; driver's side rear seat with lumbar massage; rear climate controlled power seats with memory and power headrests; rear seat-mounted side airbags; a rear heater control panel; four-zone climate control; rear audio controls; additional wood trim; rear air purifier; rear headliner and side air ducts; power rear-door sunshades; and a rear seat entertainment system equipped with a power ceiling-mounted nine-inch screen for DVD viewing.

The available Executive Class Seating Package II includes all features in the Premium Package II and adds a power passenger's side rear seat with ottoman. The seat reclines up to 45 degrees with an upper-back recliner featuring a 17-degree angle adjustment. A multi-function massage feature for the passenger's side rear seat recliner can be used separately or in conjunction with the seat heater and cooler.

The package also includes a rear-seat wood-trimmed table, and the rear-seat entertainment system features a rear DVD player and wireless headphones. The rear climate control is upgraded with an infrared sensor located in the headliner that measures lap, upper body and seat surface temperatures on each side and adjusts airflow accordingly.

The LS 600h L also offers a telematics system, Lexus Enform® with Safety Connect®, available by subscription (complimentary one-year trial subscription included). The Lexus Enform and the Safety Connect response centers operate 24 hours a day, 7 days a week-every day of the year.

Lexus Enform vehicles are factory ready for subscriptions to a variety of innovative SiriusXM services including NavTraffic, NavWeather, Sports, and Stocks. SiriusXM services offer complimentary 90-day trial subscriptions and require separate audio and data subscriptions.

Exterior Design
The LS 600h L flagship hybrid luxury sedan showcases the brand's L-finesse design philosophy, revealing a family resemblance that conveys elegance, refinement and a strong emotional appeal. Minimal body gaps, a low front grille and deep-drawn fenders all contribute to the car's distinctive, muscular profile. Lexus' attention to detail is seen in the integrated dual chrome exhaust tips and the one-piece chrome window surround.

Projector-type headlamps with blue crystal rings, which introduced the world's first nighttime LED low beams, help provide excellent visibility and contribute to the design theme. Blue accents on the headlamps, badging, engine cover and the SmartAccess key fobs and Smart Card key are unique to the LS 600h L - as are the blue-tinted taillamps

Interior Design
Passenger space and comfort were the primary focus of the interior cabin design. Genuine semi-aniline leather is featured throughout the cabin, its rich appearance softened and structured with additional stitching to create a relaxed atmosphere. The leather trim extends beyond the seats and onto the instrument panel, upper front doors and door armrests.

An Alcantara® headliner adds a pleasing touch point, and the center console is placed at the same height as the door armrests to enhance comfort and convenience. Additional luxury touches unique to the LS 600h L include a wood-trimmed and chrome-plated shift knob and wood-trimmed assist grips.

Warranty
All new Lexus vehicles come with a 48-month/50,000-mile basic limited warranty with roadside assistance for 48 months/unlimited miles. Powertrain and restraint system coverage is provided for 72 months/70,000 miles. Corrosion perforation protection is covered for 72 months, regardless of mileage. The hybrid-related components, including the HV battery, battery control module, hybrid control module and inverter with converter, are covered for eight years/100,000 miles.

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2011 Toyota Prius

By Joe Wiesenfelder
Cars.com National
May 31, 2011

The 2011 Toyota Prius is an exceptionally efficient car at a relatively low price for people who care more about conservation than the act of driving. Given its success, the formula seems to have worked just fine.

The fact that Toyota has sold more than a million Priuses in the U.S. in the past decade is no accident. That they still make up about half of all hybrids sold - out of a couple dozen models - is likewise not a coincidence. This most recognized and recognizable hybrid's success stems from a combination of ultra-high mileage and a reasonable price.

The base sticker for the Prius Two trim level has risen to $23,520, and it's practically impossible to find such low-priced versions on dealer lots, but its 50 mpg in combined driving is untouchable for any car without a power plug. The 2011 Honda Insight hybrid starts at $18,200, yet its estimated 41 mpg trails even the previous-generation Prius' 46 mpg. Similarly, despite a redesign and mileage boost for the 2012 model year, the Honda Civic Hybrid achieves an estimated 44 mpg for $24,050.

Throw in the fact that the Prius' interior volume makes it a midsize car while those other two are compacts, and I'm ready to declare no contest and pull the Hondas out of the ring before they get hurt.

The Prius is phenomenal in the most literal sense: It's a phenomenon. The car polarizes people, and, frankly, so do many of its owners. It dragged other automakers into an undertaking in which they saw no business case; many remain bearish on a design that employs both petroleum and electric drivetrains, which the conventional wisdom deems unsustainably expensive. Yet here Toyota is, more than 10 years into the endeavor and with plans to hybridize all its model by 2020, with the possible exception of pickup trucks.

The Prius Could Be Better
Could the Prius be better? Absolutely. For every person who likes how the Prius stands out, there has to be at least one who finds its styling unacceptably awkward. More compelling styling wouldn't hurt, but the aspect where the Prius really falls short is in the driving experience - most of it.

Prius owners love their hybrids with a freakish passion, but whatever it is they enjoy about the cars, it can't be the actual driving. They either don't notice, don't care or are willing to sacrifice in exchange for the car's undeniable appeal. There's nothing wrong with any of that.

More discerning - or perhaps just pickier - drivers will find fault. At the top of the list is the Prius' braking: I have no reason to suspect that the car won't stop safely, but the pedal feel is numb and the effect nonlinear, making the brakes difficult to modulate. All hybrids and electrics employ regenerative braking, which uses the drive motors as generators to recharge their battery packs. This recoups energy for reuse, and it means the conventional brake pads don't contact the discs except under heavier braking. There are two side effects: The pedal feels unnatural, and the transition from regenerative to friction braking can be awkward.

All hybrids and EVs exhibit this drawback, but I think the Prius is among the worst. We cited many technical improvements when the third-generation Prius came out for the 2010 model year, but I think the braking feel itself might have actually worsened. My new high-water mark for regenerative braking feel is the Nissan Leaf, though even it doesn't rival the best experience in a normal car.

Quick Enough
The Prius hits 60 mph in less than 10 seconds, which is not quick but is by no means a problem. The "on-ramp fallacy," as I call it, suggests that your life is in danger if your car can't hit 60 mph in 8 seconds or less (or 7, or 6, depending on whom you poll). The Prius is fine. I'm less enthused, though, about how the power is delivered compared with a conventional car or a pure EV - which is to say that it happens with some hesitation and surging, often accompanied by the gas engine revving or droning at seemingly inappropriate times.

This characteristic also appears in hybrids from Ford and Lincoln and seems to be a side effect of what is arguably the most efficient hybrid design. Honda's hybrids - and non-hybrids with continuously variable automatic transmissions - feel a little more normal, but their mileage results aren't as impressive.

Ditto for hybrids from Hyundai, Infiniti, Kia and others that employ regular six-, seven- or eight-speed automatic transmissions. These feel the most natural, but they don't achieve Prius-level efficiency.

Electric Mode - Sort Of
The Prius has a selectable all-electric mode, EV, that allegedly allows for gas-free acceleration. Not really. It may raise the threshold at which the gas engine kicks in, but it's nothing like the Chevrolet Volt - which runs electric-only under full acceleration - or even the Prius Plug-In demonstration car from our plug-in comparison, which gives respectable electric acceleration to 60 mph. Prius owners will argue furiously that they drive all-electric all the time, up to about 30 mph. Maybe - downhill, with a stiff tailwind or with no one behind them. In actual traffic, these are the people you want to pull from their cars and beat with a soy burger.

In my experience, the Prius accelerates on electric power less than people seem to expect, but turns the engine off far more frequently than you'd imagine when coasting. Ultimately, no matter how satisfying purely electric mode seems, what matters are the results, and here the Prius consistently delivers.

There are three other acceleration modes: normal, ECO and Power (PWR on the button). ECO makes the pedal less sensitive and helps you drive ECOnomically, and Power puts the gas engine on a hair trigger for quicker sprints at the flick of your sensible fair-trade sandal.

The Prius' handling is also just adequate, with steering that's a little vague and lacks feedback. Sometimes we excuse lackluster handling when it comes with a soft, comfortable ride, but the Prius is no star in that regard, either. This version is an improvement over the second generation, but the ride remains firm and a bit choppy.

What do I expect for $23,520? Better, frankly. Many small cars prove you can have pleasant ride quality at a fair price. Likewise, quietness is no longer the sole province of luxury cars, and the Prius stumbles in this area as well. Sometimes noise treatments are sacrificed to save weight, and perhaps a quieter Prius would be a less efficient one. In comparison, the Volt is impressively quiet, though admittedly more expensive. The Leaf admits some exterior noise into the cabin, too, but the Prius' overall noise platter serves more courses.

Interior
The interior is where the Prius earns its stripes. Specifically, its midsize volume makes the car's mileage all the more impressive, and the hatchback design makes none of the sacrifices of hybrid sedans - the most notable of which is incomplete or absent folding rear seats. The backseat offers adults plenty of room, and parents will want to check out MotherProof's Car Seat Check to see how various child-safety seats fit the Prius. (Anyone who wants almost 60 percent more cargo volume than the Prius should check out the 2012 Toyota Prius V review.)

Though it turns off some shoppers, the high-mounted, center-biased instrument panel is fine by me. If there's a problem with it, it's the low-resolution, monochrome nature of the displays. The Volt and hybrid versions of the Ford Fusion, Hyundai Sonata and Kia Optima have high-res color LCDs. The Leaf and Honda hybrids don't have full LCD instrument panels, but at least they incorporate more color.

Storage space is generous, with dual glove compartments, a roomy bin under the armrest and an area to stash a purse under the frontmost section of the center console. Regrettably, this is also the location of the optional heated-seat buttons, out of reach and easily blocked by the aforementioned purse. They're also fully on or off - no gradations available.

Perhaps the worst ergonomic foible is the shifter, which bears little resemblance to the conventional type and, more important, degrades its function. The springy thing pops back to center after you select your direction, and you have to seek out an indicator on the instrument panel to know if it worked. Oh, sure, it beeps at you as long as you remain in Reverse, which would make some sense if it did so outside the car, as the Leaf's does. What's it for? To indicate the car's in Reverse? Then how does it indicate you're in Drive or any other setting that doesn't beep?

The Volt's conventional approach proves that the shifter never had to be reimagined in the first place. Enough already.

Safety
The Prius received top scores of Good in the Insurance Institute for Highway Safety's front- , side- and rear-impact crash tests. Models manufactured after December 2010 also scored Good in roof-strength tests, a measure of rollover protection. It also received the National Highway Traffic Safety Administration's top score of five stars overall.

Standard safety equipment includes antilock four-wheel disc brakes and an electronic stability system with traction control. The Four and Five trim levels are eligible for Safety Connect with Mayday, Toyota's version of OnStar, which can contact authorities in the event of a collision or other emergency. The Five trim offers an optional collision-warning system and lane departure warning.

Prius in the Market
Like clockwork, when gas prices rise, so does demand for the Prius, and that means shoppers will encounter higher transaction prices and fewer choices at dealerships. Debates rage over whether the higher price of a hybrid will pay for itself in gas savings, and it really depends on what you're comparing and what you value most. There is no non-hybrid Prius and few comparable gas-only models, because most midsize cars are sedans. One of the closest is Toyota's Matrix hatchback, which starts at $19,685 with an automatic transmission and delivers an EPA-estimated 25/32 mpg. In theory, you could make up that price difference within a reasonable timeframe. What frustrates the calculation is the true price of a new Prius. Due to fuel prices, it might be at or above the base sticker price, and it's even more likely that you'll find only higher trim levels at the dealership; if dealers know they can sell loaded models, that's what they'll order.

So long as this remains the reality, one could argue the Prius is as good as it needs to be. Unless a competing automaker produces a vehicle as efficient and affordable that's more rewarding to drive and/or cooler looking, the Prius will remain the runaway winner in the high-efficiency race.

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By Kristin Varela
Mother Proof

May 10, 2011

With the exception of a few minor issues here and there, the 2011 Toyota Prius is an easy-to-drive, little-family-hauling green machine. By little family, I'm referring to those of us with no more than two children. I tried squeezing three into the backseat - two in booster seats and a munchkin squeezed in the middle. It can work in a pinch, but I wouldn't recommend it on a regular basis.

Once you get the hang of the unconventional gearshift - to put the Prius in Park you must press a button rather than use the gearshift - you're off on a smooth ride. In Eco Mode, the most-efficient drive mode, the Prius feels relaxing to drive. It takes off nice and easy from a stop, but definitely isn't in a hurry to get anywhere fast. If you're feeling a need for some get up and go, you can slip into Power Mode and have a little more aggression and responsiveness from the accelerator. Of course, you'll have to pay for it in the form of fuel mileage, which will be reduced from the EPA-estimated 51/48 mpg city/highway. In both modes, the Prius gives you just enough road feedback without being overpowering or obnoxiously bumpy.

There's also an EV-Drive Mode, which I found almost useless. It allows you to drive in electric-only mode for up to a mile, but only if the battery is fully charged.

My biggest annoyance with the Prius is something that's fixable. When in Reverse, the Prius emits a constant beeping tone to remind you that you're in Reverse. It alarmed me ever time it went off since I'm used to a similar beeping tone with rear park assist sensors alerting me that I'm about to hit something. On top of that, the actual tone is loud and high-pitched. This is something that can be deprogrammed with a trip to the dealership.

My other problem with the Prius - well, actually my daughter's problem - was the amount of road noise intruding into the cabin. To a large degree, I didn't notice it when tooling around town by myself; however, for my daughter and me to carry on a conversation while driving on the highway, she had to raise her voice to a near shout from the backseat so I could hear her. She commented more than once on how annoying that was for her.

The 2011 Prius starts at $23,520. My test car, a midlevel trim Prius III, cost $26,740.

EXTERIOR
Way back when the Prius first hit the market for the 2001 model year, I thought it was futuristic looking, like something straight out of "The Jetsons." The Prius' exterior hasn't really changed much since then. There've been a few modifications here and there to improve the proportions and aerodynamics, but the overall look is generally the same. That's great from a brand-recognition perspective, but the Prius needs a modernizing face-lift to maintain the design edginess we first associated with it.

If I only had one or two kids, the Prius would be just the right size for me. The step-in height is low enough for most youngsters to open the doors easily and clamor in and out without pause. The hatchback design creates a lot of usable cargo space. There's enough room back there for grocery trips, luggage for a short weekend getaway or even a light load from the warehouse store.

With a 1.8-liter inline-four-cylinder engine paired with an electric motor, the Prius makes a total of 134 horsepower. That's enough juice to get around town without overindulging in natural-resource-draining power. Unlike electric vehicles, you don't plug the Prius in, though a plug-in Prius is coming in the near future.

SENSE AND STYLE
Family Friendly (Not Really, Fair, Great, Excellent): Fair-Great
Fun-Factor (None, Some, Good Times, Groove-On): Some

INTERIOR
The first thing I noticed when jumping into the Prius is the simplicity of the interior design. Toyota has put plenty of time, energy and money into the hybrid technology powering the vehicle, yet the inside stays plain-Jane basic. Dare I say, it's economical looking.

My test car had Bisque-colored upholstery and hard plastic surfaces. Combine that with the (yawn) beige, I mean, Sandy Beach exterior and you have nearly the most boring color scheme available. There is, however, a certain peace that comes with driving a car this visually clean on the inside.

There isn't too much in the way of storage compartments or nooks and crannies inside the Prius. There's a cupholder accessible up front, and a second one stashed inside the smallish dual-level center console. A single bottleholder sits in each of the front doors, and there are two cupholders in the fold-down armrest in the backseat. I found myself wishing for larger in-door storage pockets in the front row and more storage on any sort for the kids to use in back. There are two glove boxes and an open area under the center stack, which I guess is supposed to compensate for the lack of backseat storage.

I appreciated the steering-wheel-mounted audio controls that pop up in a head-up display on the windshield when you touch them. This shows you which control you're using without requiring you to look away from the road. My Prius III test car didn't have a lot of available features, with the exception of the optional $1,930 Navigation Package that also added Bluetooth phone and streaming audio as well as a backup camera.

The most impressive thing about the Prius' interior is its fish-bowl-like feeling. From the wide-open rear view you get with the split-glass hatch to the near-perfect forward visibility, thanks to the huge expanse of front windshield glass and extra mini windows in front of the side mirrors, the Prius gives you a great view of the road.

IT'S THE LITTLE THINGS THAT COUNT
Storage Compartments (Puny, Fair, Ample, Galore): Puny-Fair
Cargo/Trunk Space (Puny, Fair, Ample, Galore): Ample

SAFETY
The 2011 Prius has received the top score of Good in frontal-offset, side-impact and rear crash tests conducted by the Insurance Institute for Highway Safety. It hasn't yet undergone the latest roof-strength crash test.

While the Prius' seat belt buckles in the backseat are on stable bases, a feature I typically appreciate, they don't stick up very high from the seat cushion, making it tough for little ones to buckle up by themselves. It also allows migrating booster seats to inch their way over the top of the seat belt buckles. Ugh! Then I have to get out of the driver's seat, open up the rear door and try to scooch the booster seat - along with the 50-pound child perched on top - back into position.

For those using the Latch system to install child-safety seats, there are two sets of lower anchor points (in the outboard seats). They are deeply recessed into the seat bight, where the back and bottom cushions meet. However, when equipped with fabric seating upholstery, you can easily maneuver your hand inside the seat bight to fish for the anchor. Find out how the 2011 Prius fared in MotherProof.com's Car Seat Check.

The beeping tone I mentioned earlier in this review, the one that sounds constantly while in Reverse, is theoretically a safety feature to help you know you're backing up since the gearshift is somewhat unconventional. I'd argue that it's more of a safety hazard. It was distracting and kept me from focusing on what I was doing.

The Prius has standard front-wheel drive, all-disc antilock brakes, traction control, an electronic stability system and seven airbags, including a driver's knee airbag and side curtain airbags in both rows. It has optional radar-based adaptive cruise control, lane departure warning system and a pre-collision system.


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Toyota Reports May Sales

TORRANCE, Calif. (June 1, 2011) - Toyota Motor Sales (TMS), U.S.A., Inc., today reported May 2011 sales results of 108,387 units, a decrease of 27.9 percent compared to the same period last year, on a daily selling rate (DSR) basis. On a raw volume basis, unadjusted for 24 selling days in May 2011 compared to 26 selling days in May 2010, TMS sales were down 33.4 percent over the year-ago month.

The Toyota Division posted May total sales of 96,082 units, a decrease of 26.0 percent on a DSR basis from May 2010. On a raw volume basis, Toyota Division sales were down 31.6 percent from the year-ago month. The Lexus Division reported total sales of 12,305 units, down 40.0 percent from May 2010, on a DSR basis. Volume-wise, Lexus Division sales were down 44.6 percent compared to the same period last year.

Toyota Division
Toyota Division passenger cars recorded combined sales of 51,238 units, down 32.2 percent from May 2010. Passenger car sales were led by Camry and Camry Hybrid with combined sales of 18,830 units for the month. Corolla reported combined May sales of 16,985 units, and the Prius mid-size gas-electric hybrid posted May sales of 6,924 units.

Toyota Division light trucks recorded May sales of 44,844 units, a decrease of 17.3 percent compared to last year. Light truck sales were led by the RAV4 compact SUV with monthly sales of 8,624, while Highlander and Highlander Hybrid reported combined sales of 5,755 units. The Tacoma mid-size pickup posted sales of 9,091 units, an increase of 14.1 percent compared to last May. The Tundra full-size pickup reported sales of 4,307 units, and the Sienna minivan recorded sales of 8,618 units.

"As expected, May was an especially challenging month due mainly to uncertainties about our production forecast. But thanks to the tremendous efforts of our manufacturing team members and suppliers, we are ramping up much faster than expected," said Bob Carter, Toyota Division group vice president and general manager, Toyota Motor Sales, U.S.A. "Beginning this month, Japan production will be at 90 percent of normal levels, and eight of twelve North American-built vehicles will be at 100 percent. With more vehicles arriving at our dealerships and enhanced dealer support programs gaining traction with customers, we're optimistic that our sales outlook will continue to improve."

Scion posted May sales of 4,696 units, an increase of 23.7 percent over May 2010. The tC sports coupe led the way with sales of 2,664 units, up 119 percent year-over-year. The xD reported sales of 854 units for the month, up 1.1 percent compared to the same period last year, while the xB urban utility vehicle posted May sales of 1,178 units.

Lexus Division
Lexus reported passenger car sales of 5,681 units, down 46.3 percent from May 2010. The ES 350 entry luxury sedan led Lexus passenger car sales with sales of 2,400 units, while the IS lineup reported combined sales of 1,715 units. The all-new CT 200h hybrid posted 454 units in its third month of sales.

Lexus light trucks recorded sales of 6,624 units, down 33.2 percent over May 2010. Lexus light truck sales were led by the RX luxury utility vehicle, which posted combined May sales of 5,847 units. The GX 460 mid-size luxury utility vehicle reported sales of 635 units.

TMS Hybrids
TMS posted May sales of 8,968 hybrid vehicles, a decrease of 49.2 percent compared to the same period last year. Toyota Division posted May sales of 7,665 hybrids, while Lexus Division reported sales 1,303 hybrids for the month.

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All-New Lexus 2011 CT 200h Receives Top Safety Pick Rating for Crash Tests

TORRANCE, Calif. (May 26, 2011) - The Insurance Institute for Highway Safety (IIHS) today announced the all-new Lexus 2011 CT 200h hybrid vehicle earned a "Top Safety Pick" award.

The "Top Safety Pick" is the highest safety designation awarded by the IIHS. To qualify for the award, a vehicle must earn the highest rating of "good" in the IIHS' front, side, rollover, and rear impact evaluations and be equipped with electronic stability control.
The announcement was released on the IIHS website www.iihs.org. The IIHS is an independent non-profit research and communications organization funded by auto insurance companies.

According to Lexus, the body structure of the CT 200h plays a key role in the fundamental safety characteristics. To help protect the driver and passengers, the body is designed to be strong but strategically resilient to help absorb and distribute energy in the event of a crash. High-strength steel components are carefully located in the body structure to help ensure strength in key areas.

The CT 200h incorporates a
standard eight-airbag Supplemental Restraint System (SRS) with dual-stage front airbags and knee airbags for driver and front passenger, side curtain airbags, and front side airbags to help protect front and rear passengers in certain types of severe frontal or side collisions.

The front passenger's twin-chamber airbag helps disperse the forces applied to the passenger immediately after deployment. Additionally, front seatbelts incorporate pretensioners with force-limiters to help protect occupants in the event of certain severe frontal collisions. The CT 200h also has Whiplash Injury Lessening (WIL) seat concept that features a new seat back structure and headrest design.

The CT 200h, which went on sale in March 2011, has 134 total system horsepower and has achieved EPA estimated fuel economy ratings of 43 mpg city and 40 mpg on the highway for a combined 42 mpg utilizing regular 87-octane gasoline.


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Prius v Expands Iconic Hybrid 'Family' of Vehicles

  • Fits the lifestyle of young, active families
  • "v" for "versatility" with more cargo space than 80 percent of small SUVs
  • Shares efficient Prius Hybrid Synergy Drive to achieve 42 MPG combined rating
  • Premium-level safety systems and integrated multimedia
  • Pitch and Bounce Control, Panoramic View Moonroof among new features
HALF MOON BAY, Calif. (May 23, 2011) - The newest entrant in a growing Prius family of hybrid vehicles, the Prius v delivers an unparalleled blend of versatility and fuel efficiency in a comfortable, mid-size package. A new evolution in hybrid vehicles with excellent cargo space and Prius' heritage of environmental performance and fuel economy, the 2012 Prius v will go on sale in Fall 2011.

The new Prius v, with "v" expressing the vehicle's versatility, will meet the needs of growing families with active lifestyles while providing the same attributes traditionally found in the Prius DNA. Despite the spaciousness of a family friendly midsize vehicle, the Prius v will deliver estimated EPA fuel economy ratings of 44 mpg city, 40 mpg highway and 42 mpg combined.

"The Prius v brings leading-edge hybrid technology to customers who need more room and provides more cargo space than 80 percent of all small SUVs," said Toyota Division Group Vice President and General Manager Bob Carter. "And because it's a Prius, it produces 66 percent fewer smog-forming emissions than the average new vehicle and will have the best mileage ratings of any SUV, crossover, or wagon sold in America. We think that's a win-win for everybody."

The Prius v will be utilizing the same proven Hybrid Synergy Drive system as the third-generation Prius, with the advantages of high mileage, low emissions, and never needing to be recharged.

A product of the same culture of innovation that spawned the original Prius 14 years and two-million units ago, the Prius v follows family tradition with new technologies and equipment advances that continues to raise the bar on the cutting edge automotive science.
Big Enough For Families and Cargo
The Prius v emphasizes overall proportion with spaciousness and flexibility for active families. Comfortable interior space and good visibility have been assisted by a high seating position, ample head room, and an impressive 38-inch couple distance, providing generous rear legroom. A low, wide-opening rear hatch reveals 34.3 cubic feet of cargo space behind the rear seats, making it the most spacious dedicated hybrid vehicle on the market.

Comfortable seating for five is specifically designed for young families. Sliding second row seats allow for easier ingress and egress and rear-storage flexibility, with a 45-degree recline for greater comfort. The 60/40 split, folding rear seats present four different seat arrangements that provide excellent usability for passengers and luggage, while a fold-flat front-passenger seat allows for extremely long cargo.

The driver is kept informed via a center-mounted instrument panel, a visually succinct, space-efficient design that is also exceptionally user-friendly. As with other Prius models, the driving controls including Push Button Start, parking switch, drive-by-wire shift toggle, and driving mode buttons are immediately at hand. Each of these driving control features are distinguished by silver trim. Instrument-panel controls, including a single dial automatic climate control, provide an advanced look and user-friendly command.

The center console is accessible from both the driver side and rear seats. The console is big enough to hold 23 CD cases, yet low enough so that lines of sight and conversation between passengers can be relaxed and natural. The console design helps make the cabin a human-friendly space, and a low-fatigue environment for long rides.

A wide variety of engineered storage spaces are located throughout the cabin. These include dual glove boxes, a center console utility tray and five cup holders in large and medium sizes. Bottle holders are built into the front and rear door pockets, while most models will feature an overhead storage space suitable for sunglasses. In addition to the larger main luggage compartment, there are storage units built into the sides and under the cargo platform for storing equipment such as car wash items or gloves. Even a special space for umbrellas is located under the second row of seats.

Rear seats fold, slide and recline to configure for any mix of passengers and cargo, and operation switches are located conveniently close to the occupants. New for Toyota, an available seat material called SofTex is designed for easy cleaning, resisting spills and wear in a family vehicle that could see heavy use on a daily basis. Soft to the touch, SofTex's attributes as compared to leather and other traditional leatherette-type materials include a weight reduction of 50 percent, a manufacturing process with approximately 99 percent fewer volatile organic compounds (VOCs) than conventional synthetic leather, and it's water and stain resistant. It also does not include any animal-based material.

Advanced Connectivity
Seamlessly integrated into the Prius v are state-of-the-art electronics and enhanced connectivity features. A Bluetooth wireless connection for compatible hands-free phone calls is standard, now improved by an automatic phone book transfer function. Also standard is a USB port that allows playing of music and video from portable audio devices, using the vehicle sound system and in-dash display screen, including full iPod integration.

The standard audio system has a 6.1-inch screen and six speakers. The screen also displays the energy monitor and fuel consumption data, and functions as the monitor for the integrated back-up camera and the Display Audio System. The screen also offers a new value-driven navigation system and serves as a portal for Entune. An available HD Radio system enables CD sound quality from digital FM broadcasts, and has features that maximize analog and AM broadcast sound quality. The system will include HD Radio with iTunes tagging for future purchase and SiriusXM Satellite Radio™.

The top-of-the-line audio is equipped with a new seven-inch Premium HDD Navigation system with Entune and JBL. This system offers a new split-screen feature that allows for simultaneously displaying navigation and audio information and full iPod video integration.

The premium system adds a new JBL GreenEdge™ audio system that combines an eight-channel amplifier and door-mounted "acoustic lens" speakers, to provide a high-quality sound. The GreenEdge amplifier achieves a 66-percent reduction in overall mass and a 50-percent enhancement in sound efficiency. The GreenEdge speakers produce a higher output of sound with the same power or less consumption of conventional models.
Entune Multimedia System
Prius v will be one of the first Toyotas to offer the Entune™ multimedia system. For the first time ever in a Toyota automobile, this innovative new system leverages the mobile smartphone to provide a richer in-vehicle experience with fully integrated access to navigation, entertainment and information services.

Toyota Entune debuts the first-ever support for engaging mobile apps, such as Bing, OpenTable, and movietickets.com, along with accessing useful travel-related services, such as live weather, traffic, fuel information (location and price), stocks, and sports. Toyota Entune brings the largest selection of music options available to a vehicle, including iheartradio's 750+ stations, and Pandora's personalized music service.

The audio systems combined with Entune feature a best-in-class, advanced conversational voice recognition system that helps the driver to stay focused on the road by eliminating the need to memorize thousands of voice commands. The system will also allow for audio read-back and replay capabilities for text messages, with the ability to respond by pre-set "Quick Reply Messages" such as: "I'm driving and will reply later."
Sleek, Aerodynamic and Efficient
With a balance between outstanding spaciousness, refined style, and smooth aerodynamics, Prius v has a low 0.29 coefficient of drag, which does not inhibit the vehicle's convenient packaging. It is a new vehicle designed from the ground up, with a shape that evolved from Prius rather than being an elongated version.

Keeping air resistance low is the familiar triangular Prius silhouette, adapted to a larger size. A flush surface from the front of the vehicle through the front pillar works with side "aerocorners" for exceptionally clean airflow. The smooth front sheetmetal blends into a carefully designed roof and cabin, leading to an optimized cabin-end shape that acts to converge side and roof airflow. Wheels and wheel caps are designed with aerodynamic effects in mind. These measures and others also have the beneficial effect of suppressing wind noise.

Enhancing the clean, low wind-resistance design are materials that keep the Prius v relatively light and easy to move. The door panels are foam-injected with polypropylene and the deck board with light-weight urethane to produce a weight savings of approximately 20 percent. Significant weight reduction is also achieved through the use of high-tensile grades of steel throughout the body along with aluminum in key body panels and systems.

High-strength steel sheets and bars used throughout the body to ensure a light, yet highly rigid platform structure.

Also available, and a Toyota-first, is a resin Panoramic View Moonroof with power retractable sun shades that provides an open atmosphere in the cabin with a 40-percent reduction in weight as compared to conventional glass roofs of the same size, and excellent heat insulation performance. This improved thermal resistance means the engine needs to run less to preserve comfortable ambient temperatures, which in turn enhances fuel efficiency. The moonroof has an electrically operated shade system with a jam protection function.

Available LED headlamps work to improve visibility while reducing current draw. They use projector lenses to offer long-range visibility and are designed to be virtually maintenance free for the expected life of the vehicle.

Prius v features a climate control system with enhanced cooling capability to cope with a larger cabin. The system uses an electric compressor, so the air conditioning can run without depending on the engine, and improved component design for better maximum-demand cooling performance.
Proven Hybrid Synergy Drive System Now More Versatile
The Hybrid Synergy Drive system in the Prius v is essentially the same as the current third-generation Prius. The system uses two high-output motors, one 60kw (80 hp) unit that mainly works to power the compact, lightweight transaxle and another smaller motor that mainly works as the electric power source. Maximum motor drive voltage is 650 volts DC. The proven and practical nickel-metal hydride battery pack is the same as on the third-generation Prius liftback, but with a cooling duct located under the rear seat.

As with current-generation Prius cars, Hybrid Synergy Drive is a series-parallel hybrid system that can provide power either from the engine alone, or the motor alone, or any mix of both. A hybrid control computer manages the system so that optimum power is delivered according to driver demand. It uses a start/stop system and regenerative braking to conserve fuel and recharge the battery upon deceleration.

Hybrid Synergy Drive is built around a specially adapted, efficient 98-horsepower1.8-liter four-cylinder engine that runs on the Atkinson cycle and contributes to a total system horsepower of 134. Key components include an electric water pump that requires no belts, and an exhaust gas recirculation (EGR) system that helps warm the engine quickly, reducing fuel consumption when the engine is cold. Compact and light weight, the engine produces minimal noise and vibration. Sophisticated valve control, injector design, and other technologies reduce emissions to allow the Prius v to qualify for SULEV and Tier2 Bin3 emissions standards.
Four Driving Modes
In addition to the standard driving mode, Prius v drive system also includes an Eco driving mode, an EV driving mode, and a Power mode. In Power mode, enhanced mid-range response enables easier coping with slopes and mountainous terrain. In EV mode, the Prius v can run on battery power alone for short distances and lower speeds, up to about a mile. In Eco driving mode, the engine management system prioritizes fuel economy, managing throttle response and limiting power consumption from the air conditioning.

Pitch and Bounce Control; Better Ride, Better Handling
A new feature, Pitch and Bounce Control, works with suspension enhancements to improve ride comfort and control. Because the Prius v is a larger vehicle more likely to carry loads and passengers, front and rear suspension components have been redesigned to improve handling and ride quality. Front coil-over spring and damper capacities have been significantly increased and a new upper support has been designed. The steering gear has been attached to the front suspension member, and the stabilizer bar repositioned for more responsive steering feel and enhanced ride comfort.

In the rear, a torsion-beam suspension design has been fitted with appropriately tuned springs and dampers. The new rear-suspension system is designed to help ensure stability and ride comfort, and it has a lower mounting point to improve luggage space.

Pitch and Bounce Control uses the torque of the hybrid motor to enhance ride comfort and control. The system, working with wheel-speed sensors and in tune with the suspension, helps suppress bounce and toss motions to improve comfort for occupants. Because it helps control the balance and posture of the vehicle as a whole, it also functions to improve handling response.

Standard wheels are 16 inches in diameter, with 17-inch wheels available as an option.
Cutting Edge Safety and Security
A variety of available and standard features maintain the Prius tradition of premium-level equipment packaging. Not least among them is a broad suite of advanced features, both active and passive, that are designed to help maximize occupant safety.

The all-new Prius v platform is designed with a force-absorbing body structure. Increased use of high-strength steel, notably in the front frame members, is a key part of providing a strong body structure without increasing weight. Helping to protect the cabin from side and rear intrusions are similarly engineered reinforcements using high tensile steels, all designed to disperse energy strategically throughout the vehicle to help protect passengers.

Like all Toyota models, the Prius v will feature Toyota's Star Safety System™ standard, which includes Vehicle Stability Control (VSC), Traction Control (TRAC), Anti-lock Braking System (ABS), Electronic Brake-force Distribution (EBD) and Brake Assist. It also features the standard Smart Stop Technology brake-override system.

An electronic tire pressure monitoring system is standard equipment, and there are seven airbags strategically located about the cabin, including a knee airbag for the driver. New driver and front-passenger seat design helps lessen the possibility of whiplash injury during certain types of collisions while minimizing weight. A new Vehicle Proximity Notification System helps alert pedestrians and cyclists of an oncoming vehicle under certain conditions by emitting a small warning sound.

An available Pre-Collision System (PCS) retracts seatbelts and applies the brakes in certain conditions when a frontal crash is unavoidable. It is paired with Dynamic Radar Cruise Control.

Another available safety system, Safety Connect, can access a call center with a live operator who can dispatch police and emergency vehicles. The system combines automatic collision notification and a stolen vehicle locator feature, which can track the location of the stolen vehicle via GPS and help guide police to recover it.
Peace of Mind Warranty Protection
Toyota's 36-month/36,000 mile basic new-vehicle warranty applies to all components other than normal wear and maintenance items. Additional 60-month warranties cover the powertrain for 60,000 miles and against corrosion with no mileage limitation. The hybrid-related components, including the HV battery, battery control module, hybrid control module and inverter with converter, are covered for eight years/100,000 miles.

The Prius v will also come standard with Toyota Care, a complimentary plan covering normal factory-scheduled maintenance and 24-hour roadside assistance for two years or 25,000 miles, whichever comes first.

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Coughlin Toyota of Newark's automotive expertise is a product of our sustained interest in industry trends and characteristics. We are privileged to share the latest news, promotions and events with you and hope the information will enhance your shopping experience. As you know, there are many new cars from which to choose, and we believe an informed customer is the best customer.