TORRANCE, Calif. - Toyota
introduced today the all-new, seventh-generation Camry, America's best-selling
car for nine years running and 13 of the past 14 years. The
2012 Camry debuts a
bold, sophisticated new design with a more spacious interior, improved driving
dynamics and an even quieter ride than before. With class leading safety, fuel
economy and multi-media technology added in, the end result is the best Camry
ever made. Introduced in 1983, the Toyota Camry

would
later establish the template for the modern midsize sedan, setting benchmarks
for Quality, Dependability and Reliability, along with a comfortable,
quiet
ride.
Since that time, Toyota has sold more than 15 million Camry models
worldwide.
"The
all-new
2012 Camry blends an evolution of the car's values - such as comfort,
efficiency, reliability and safety - with a more appealing design and engaging
driving experience," said Bob Carter, Toyota Division group vice president and
general manager. "Competition in the midsize sedan segment is the strongest it's
ever been, and the all-new Camry is designed to maintain its long-standing
leadership while also broadening its appeal."
The
Toyota Camry again offers three powertrain choices, all of which have been
enhanced for 2012 to provide better fuel economy and more responsive
performance. All Camry models with the revised 2.5-liter four-cylinder engine
now offer 178 horsepower, an increase of nine hp, and 170 lb.-ft. of peak
torque. EPA-estimated fuel economy figures are 25 mpg city/35 highway, and the
28 mpg combined is two more than the previous generation Camry. The 2.5-liter
engine employs Dual VVT-i (Dual Variable Valve Timing-intelligent), which
controls valve timing on both the intake and exhaust camshafts for optimal
performance and efficiency at all engine speeds. The Acoustic Control Induction
System (ACIS) helps optimize torque over a broad engine speed range.
Performance and Efficiency
The DOHC 3.5-liter V6, available in the SE and XLE grades, delivers 268
horsepower at 6,200 rpm and 248 lb.-ft. of peak torque at 4,700 rpm.
Enhancements to this engine boost its fuel economy to projected EPA-estimated
ratings of 21 mpg city/30 mpg highway, the best for any current V6 midsize
sedan.
The V6 uses chain-driven camshafts and Dual Variable Valve Timing with
intelligence (Dual VVT-i). To improve efficiency, the V6 features a new, lower
oil viscosity and an automatic transmission fluid warmer that brings the
transmission to operating temperature more quickly in cold weather. Higher final
drive-gear ratios also contribute to better fuel economy in the new Camry
models.
The gas-engine LE, XLE and SE models come equipped exclusively with a
six-speed automatic transmission that offers a sequential manual shift mode
using the console shifter. Intelligent control adapts shifting strategy in
response to driver input, with fast kick-down. In addition, the Camry SE
exclusively offers a "D range" sequential shifting, which allows manual shifting
with the new steering wheel paddle shifters even when the console shifter is in
the "D" mode. Also exclusive to the Camry SE, the automatic transmission
features faster shift times when in "S" mode and downshift blipping control
emphasizes a sense of sportiness.
All-New
Camry Hybrid Sets New Standard for Mid-size Hybrid Sedans
The all-new Camry Hybrid debuts a highly revised version of the brand's
Hybrid Synergy Drive powertrain, including a new 2.5-liter four-cylinder engine.
The

2012
Camry Hybrid LE, with EPA-estimated 43 mpg city/39 mpg highway/41 mpg combined,
yields a more-than-30 percent boost in fuel economy in the EPA city and combined
driving cycles, compared to the previous generation, thanks largely to the new
hybrid powertrain, but also due to lighter vehicle weight and optimized
aerodynamics.
Through its unique transaxle, the Hybrid Synergy Drive system combines
output from the four-cylinder engine with a small high-torque electric motor.
The system produces a combined 200 horsepower and varies power between the gas
engine and electric motor, or combines both, as needed.
The new 2.5-liter engine, like the 2.4-liter it replaces, uses the
Atkinson cycle (delayed intake-valve closing for an expansion ratio greater than
compression ratio) to achieve maximum efficiency. The Variable Valve Timing with
intelligence (VVT-i) system on the intake camshaft enhances torque, which is
greater than with the previous engine. An electric water pump, a roller-rocker
type valvetrain and a variable-output oil pump help to reduce internal friction,
boosting economy.
A new water-cooled exhaust gas recirculation (EGR) system helps to
ensure the lowest possible emissions at all vehicle speeds and helps increase
fuel efficiency. By cooling and controlling exhaust gas injected into each
cylinder, the system eliminates the need to richen the air-fuel mixture to
control cylinder temperatures.
The 2012 Camry Hybrid meets AT-PZEV (Advanced Technology Partial-credit
Zero Emissions Vehicle) standards. New sound absorbing materials in the engine
compartment, along with more linear control over engine speed, give the 2012
Camry Hybrid a more pleasing sound under acceleration.
Because there are situations in which the gas engine in the Camry
Hybrid shuts off, air conditioning and power steering systems are driven
electrically. New efficiency measures in the Hybrid Synergy Drive system include
reducing internal losses in the transaxle, improving motor-voltage control, and
optimizing the regenerative braking. The proven nickel-metal-hydride battery,
located in the luggage compartment behind the rear seats, now features enhanced
air-cooling. Its more compact size, along with moving the DC/DC converter to the
engine compartment, results in a trunk that is 2.1-cubic feet larger than in the
previous-generation Camry Hybrid.
Lighter overall vehicle weight also contributes to better performance
and fuel economy. Its 7.6-second zero-to-60 acceleration time places the Camry
Hybrid between the four-cylinder and V6 models. Lower rolling resistance tires,
available for the first time in 17-inch size, also help boost fuel
economy.
New for the 2012 Camry Hybrid, an EV Drive mode allows the driver to
operate the car on the electric motor alone for up to 1.6 miles at lower speeds
(below approximately 25 mph). The EV indicator illuminates when the vehicle is
being propelled solely by the electric motor.
As on the previous Camry Hybrid, ECO mode optimizes throttle response
and air conditioning output to prioritize maximum fuel economy. A
Hybrid-exclusive instrument cluster with Hybrid System Indicator and fuel
consumption indicator helps the driver to operate the car as economically as
possible.
Instantaneous fuel economy is shown with LEDs (light emitting
diodes) around the outside of the average fuel economy gauge. The car's
Multi-Information display graphically shows fuel economy in real time and can
also show energy flow, and cruising range information.
As before, applying the brake converts the motor to a generator that
captures the kinetic energy from the still-spinning vehicle wheels, storing it
in the hybrid battery pack. Putting the shifter into "B" uses regenerative
braking as a form of engine braking for enhanced control on steep descents. New
hill-start assist control helps prevent the vehicle from rolling backward when
starting off on an incline when the brake pedal is released.
Exclusive exterior and interior design touches and badging differentiate the
2012 Camry Hybrid from other Camry models. Inside, Hybrid-exclusive trim is
found on the instrument panel and door switch bases, upper console panels and
shift knob. The Camry Hybrid also features its own exclusive seat fabric in
ivory or light gray. An exclusive leather and Ultrasuede is also available. A
three-dial Optitron gauge panel with chrome-accented outer rings provides a
luxurious appearance.
Grade
Strategy
The all-new Camry and Camry Hybrid will offer six different model grades to
choose from. Camry will be available in the entry-level L, value-driven LE,
premium XLE and sporty SE grades. The XLE and SE are available with
four-cylinder or V6 engines. The Camry Hybrid is offered in LE and XLE
grades.
Exterior Design
The
2012 Camry employs an elegantly simple but modern form, emphasizing a
wider, lower stance than previous models. The design conveys an "architectural
statement" through crisp, precise character lines, while a more strongly curved
door cross-section and more defined rocker panel molding (chrome accented on LE
and XLE) give the Camry a more expressive appearance.
Headlights show a more dynamic shape, with a pronounced curvature of
the main-beam unit merging into the bumper cover. Fog lights are standard on the
XLE and SE grades. The rear lamp clusters wrap tightly into the body sides, with
their top sections extending into the trunk panel.
The Camry LE and XLE feature additional exterior chrome trim, and the
SE grade debuts its own lower-body design and exclusive fine-mesh upper grille
section. The SE also features three-part lower grille section housing fog lamps,
along with black sport trim headlamp bezels. The more prominent rocker panel
moldings on the SE cleanly link to integrated front and rear underbody spoilers,
emphasizing width, and the trunk lid carries an integrated spoiler.
Accentuating the new body design are four new colors. Two of the colors
(Attitude Black Metallic and Clearwater Blue) are all-new to Toyota in the U.S.
Attitude Black Metallic blends in a bright blue pigment for an intriguing take
on traditional jet black; Clearwater Blue incorporates a silver metallic pigment
to lend this hue a glassy, water-like finish.
Interior Design
While featuring nearly the same external dimensions as the previous
generation, the
2012 Camry offers a more inviting and spacious interior. A new
dashboard design, modified seat locations, redesigned seats and "lean" door,
pillar and headliner trim all combine to add both real space and greater
perceptual spaciousness while also enhancing outward visibility. Repositioning
the driver's seat and the standard tilt/telescoping steering wheel (tilt has
increased 33 percent for greater driver comfort) also aid forward visibility and
enhance the driver's positioning.
The accelerator pedal and front seats were moved forward, and the
rear-seat hip point was positioned rearward, increasing the couple distance by
0.6-inch; together with reshaped front seatbacks help increase rear-knee room by
1.8-inch. The redesigned center console and front edge of the rear-seat cushion
increase rear middle seat legroom by two inches.

Not
as obvious are the many areas where Camry designers reshaped interior trim to
increase the feeling of spaciousness, including the A- and B-pillars, headliner
over the rear seat and door trim. In most vehicles, space is left between the
structure and the trim to yield a "clean" surface. Using a lean-car design
approach, the trim more closely follows the structure beneath it. The result is
added space that contributes much more to a feeling of comfort than the gains in
mere millimeters might suggest.
Three-dimensional construction and contrasting-material textures give
the new instrument panel a feeling of depth, while the shapes themselves
contribute to a more spacious cabin and improved forward sightlines. The
prominently curved center cluster appears to float over the instrument panel,
reducing its visual mass. Soft textures used on the upper instrument panel,
upper door trim, door armrests and center console armrest contribute to greater
comfort in the Camry. Stitching on the instrument panel soft padding and
matching stitching-look trim elsewhere helps to create a sense of luxury.
Aluminum-color and chrome trim are used judiciously.
The Camry LE and XLE grades feature either ivory or gray seating color; the
Camry SE features unique upholstery in black-on-black or black-on-gray. Newly
designed front-seat frames, higher seatbacks and longer seat cushions enhance
comfort. The height adjustment on the driver's seat offers nearly a half inch
greater range than before (total travel is 2.4 inches). The SE's sporty front
seats provide thicker side bolsters, and the exclusive three-spoke
leather-wrapped steering wheel offers paddle-shift control for the six-speed
automatic transmission.
For 2012, the Camry offers four seat-covering materials: fabric in the
LE and XLE; fabric with SofTex in the SE, standard leather trim on the XLE V6
(optional in the XLE four-cylinder), and Ultrasuede® with leather
available for the SE and XLE Hybrid. Heated seats are standard on the XLE V6 and
are available for SE, XLE four-cylinder and Hybrid with variable temperature
control.
The new Camry provides the added functionality demanded by consumers
today, yet keeps its controls straightforward and intuitive to use. Control
knobs impart a high-precision feel when used. Special attention was paid to
function and comfort with the center console design. Soft kneepads on both sides
add comfort for the driver and passenger; the front section offers a 12V
accessory connector and an easy-to-access USB/input jack port for connecting
iPods and other media devices. A sliding rear console door - rather than the
more traditional flip-up design - enables easier access from either front seat.
Two steering wheel designs, with integrated audio and Bluetooth®
controls, are featured: a four-spoke for LE; a leather-wrapped four-spoke for
XLE; and a sporty three-spoke, leather-wrapped wheel for the SE.
All grades now feature a standard 60/40 split folding rear seatback to
expand cargo capacity. The seats can be lowered by a remote release from the
trunk area. Rear-seat side airbags are standard across the line, and an armrest
with cup holders adds comfort and convenience.
Advanced Connectivity
Seamlessly integrated into the Camry are state-of-the-art electronics and
enhanced connectivity features. A Bluetooth wireless connection for compatible
hands-free phone calls is standard, now improved by an available automatic phone
book transfer function. Also standard is a USB port that allows playing of

music and video from portable audio devices, using the vehicle sound system and
available in-dash display screen, including full iPod integration.
The standard audio system on LE, XLE and SE has a 6.1-inch screen and six
speakers. The screen also displays the energy monitor and fuel consumption data,
and functions as the monitor for the available integrated back-up camera (SE and
XLE only) and the Display Audio System. The screen also offers a new
value-driven navigation system and serves as a portal for Entune, Toyota's
innovative new multimedia system. An available HD Radio system enables CD sound
quality from digital FM broadcasts, and has features that maximize analog and AM
broadcast sound quality. The system will include HD Radio with iTunes tagging
for future purchase and SiriusXM Satellite Radio™.
The top-of-the-line audio is equipped with a new seven-inch Premium HDD
Navigation system with Entune™ and JBL. This system offers a new split-screen
feature that allows for simultaneously displaying navigation and audio
information.
Camry also offers the new JBL GreenEdge™ audio system that combines an
eight-channel amplifier and door-mounted "acoustic lens" speakers, to provide a
high-quality sound. The GreenEdge amplifier achieves a 66-percent reduction in
overall mass and a 50-percent enhancement in sound efficiency. The GreenEdge
speakers produce a higher output of sound with the same power or less
consumption of conventional models.
Entune Multimedia System
Camry will be one of the first Toyotas to offer the Entune multimedia
system. For the first time ever in a Toyota automobile, this new system
leverages the mobile smartphone to provide a richer in-vehicle experience
with fully integrated access to navigation, entertainment and information
services.
Toyota Entune debuts the first-ever support for engaging mobile apps,
such as Bing, OpenTable, and movietickets.com, along with accessing useful
travel-related services, such as live weather, traffic, fuel information
(location and price), stocks, and sports. Toyota Entune brings the largest
selection of music options available to a vehicle, including iHeartRadio's 750+
stations, and Pandora's personalized music service.
The audio systems combined with Entune feature a best-in-class,
advanced conversational voice recognition system that helps the driver to stay
focused on the road by eliminating the need to memorize thousands of voice
commands. The system will also allow for audio read-back and replay capabilities
for text messages, with the ability to respond by pre-set "Quick Reply Messages"
such as: "I'm driving and will reply later."
A New Benchmark for Midsize Sedan Quietness
Long lauded as a benchmark for ride smoothness and quietness in the midsize
segment, the all-new Camry resets the standard by taking both attributes to an
even higher level of refinement. To reduce noise throughout the entire cabin,
focus was placed on suppressing noises that stand out. As powertrains have
become more refined and quieter, wind noise and road noise have tended to become
more noticeable to drivers and passengers. A low noise reading (in decibels)
does not always equate to a subjectively quiet interior. Vehicle occupants'
perception of quietness also depends on the type and frequency of the
sound.
It was determined where such noticeable sounds enter the cabin, and
additional insulation was placed in those areas. New sound absorbing materials
silence any noise that manages to penetrate the interior. In particular,
engineers focused on suppressing noises that are near the frequencies of human
speech to provide an environment that is more comfortable for
conversation.
Measures that focus on reducing wind noise include stronger door and
rocker area seals; optimized placement of sound insulating materials; foam
applied in the roof, pillars and door openings; acoustic glass used for the V6
and Hybrid model's windshield; and special bracing of cowl intake louvers.
The dashboard structure and assembly, one of the most complex areas in
modern cars, was thoroughly optimized to prevent noise intrusion. It can also be
a source of noise intrusion. The structure employs a new cross member and center
brace, along with sandwiched sheet steel to suppress resonance and reduce
vibration. With the sandwiched steel, asphalt foam is used to absorb vibration
energy while increasing sound blocking effectiveness.
A dash outer silencer uses an air layer between the dash panel and
sound absorbing felt. An inner silencing layer uses soft and hard felts to block
a wide range of low-to-high frequencies. Damping-coating thickness and
application areas have been optimized for reduced floor-panel vibration and
noise penetration through the floor, and a new type of carpet helps eliminates
noise. Silencer panels installed in the rear-wheel housings, and new
sound-absorbing materials added to the trunk's interior side trim further reduce
road noise from the tires and wheel housings.
Exceptional Handling and Ride
A more rigid body structure, revised front suspension, redesigned rear
suspension and aerodynamics all help to imbue the new Camry with greater
straight-line stability and crisper steering response, while also enhancing
overall ride comfort. Handling stability, more than just conveying a sense of
driving enjoyment, also greatly influences the driver's feeling of
security.
The
2012 Camry body structure uses a greater amount of high tensile
steel (440 Mpa or higher) than before and even stronger high tensile strength
sheet steel (590 Mpa or higher), resulting in a stronger but lighter body than
the previous model. A flared design on the doors and fenders enables use of
slimmer but stronger construction. High tensile aluminum bumper supports are
lighter yet stronger than before. Newly developed plastic for the bumper covers
and cowl louvers reduces weight as well.
The stiffened cowl section increases suspension-area rigidity,
suppressing twist. The front-suspension towers are directly connected through
the cowl to increase rigidity, and the attachment method and reinforcement
braces have been strengthened. The all-new rear underbody and rear subframe
increase lateral force control and torsional rigidity.
The McPherson-strut front suspension now uses inversely wound coil
springs that enhance straight-line stability. Shock-absorber damping and
stabilizer-bar thickness have been optimized as well. The rear suspension
retains the proven dual-link strut configuration of the previous model but has
been redesigned with new geometry (increased toe-in during cornering and
braking) and retuned components to enhance cornering stability. Coil springs,
bushings, stabilizer-bar and shock-absorber damping have all been revised.
Rear-combination lamps and side-view mirrors on the
2012 Camry incorporate aero stabilizing fins, inspired by Formula One racing technology,
that create air vortexes on the body sides to stabilize the body and contribute
to handling stability. Underbody aerodynamic elements regulate airflow under the
vehicle, also contributing to ride smoothness.
The Camry SE model features specific suspension components and tuning,
including exclusive steering knuckles and lighter, stiffer lower front control
arms. The front and rear springs are exclusive to this model, and the shock
absorbers feature internal rebound springs for greater cornering roll
resistance. The rear suspension No. 1 control arm uses a pillow-ball bushing to
further enhance handling agility.
All new Camry models will be the first to feature Toyota's latest electric
power steering (EPS) control system, which will offer more flexibility to
steering-feel tuning. The system regulates power-assist response based on
vehicle speed, and for the first time steering-input rate. The vehicle-speed
sensing feature will provide light effort during low speeds, changing to
moderate effort during higher speeds.
The SE grade will feature a
power-assist ratio that provides a more sporty feeling than the LE and XLE.
Also, electricity is only consumed when assist power is necessary, helping
to improve fuel economy. Electric power steering is also more
environment-friendly, as it does not require hydraulic fluid.
All Camry grades feature newly developed all-season tires designed for
an optimal balance of fuel economy, handling, quietness, ride comfort and
braking performance. The LE grade features standard 16-inch wheels; the SE comes
standard with five-spoke 17-inch alloy wheels and the V6 SE offers the first
18-inch alloy wheels on a Camry. The latter feature is a unique twist-spoke
design with 225/45R18 all-season tires. Camry SE models will also include tires
that have more grip. The Camry XLE comes standard with 17-inch alloy wheels
featuring an elegant 10-spoke design.
Safety and Security
All
2012 Camry models are equipped with 10 standard airbags: dual-stage
advanced SRS front airbags, front and rear seat-mounted side airbags, side
curtain airbags and a driver's and front passenger's knee airbag. The
front-passenger's knee airbag and rear-seat side airbags are new to Camry.
The Camry's body structure is designed to help absorb collision-impact
forces and help minimize impact deformation to the passenger cabin.
High-strength steel is used for B-pillar and rocker-panel reinforcements to help
manage overall body deformation in the event of certain side collisions. The
seat frames also are designed to help absorb side collision loads. The
inner-hood structure and front-edge construction are designed to help reduce
pedestrian injuries in a collision.
Like all Toyota models, the Camry will feature Toyota's Star Safety
System™ standard, which includes Vehicle Stability Control (VSC), Traction
Control (TRAC), Anti-lock Braking System (ABS), Electronic Brake-force
Distribution (EBD) and Brake Assist. It also features the standard Smart Stop
Technology brake-override system. An electronic tire pressure monitoring system
is standard equipment.
Another available safety system, Safety Connect, can access a call center
with a live operator who can dispatch police and emergency vehicles. The system
combines automatic collision notification and a stolen vehicle locator feature,
which can track the location of the stolen vehicle via GPS and help guide police
to recover it.
The new available Blind Spot Monitor uses sub-millimeter wave radar to
detect vehicles in the driver's blind spots. When the system detects a vehicle
in the adjacent lane, it alerts the driver using indicators on the side mirrors.
If the turn signal is on when the there is a vehicle in the blind spot of the
driver's intended lane, the indicator on the corresponding mirror will flash.
The driver can switch off the system, if desired.
In vehicles equipped with one of the display audio systems and backup
camera, when the vehicle is shifted into Reverse, the audio display will show
the image of what the camera captures, along with an overlay of positioning
lines representing the parking space and distance to obstacles.
Peace of Mind Warranty Protection
Toyota's 36-month/36,000 mile basic new-vehicle warranty applies to all
components other than normal wear and maintenance items. Additional 60-month
warranties cover the powertrain for 60,000 miles and against corrosion with no
mileage limitation. The hybrid-related components, including the HV battery,
battery control module, hybrid control module and inverter with converter, are
covered for eight years/100,000 miles.
The Camry will also come standard with Toyota Care, a
complimentary plan covering normal factory-scheduled maintenance and 24-hour
roadside assistance for two years or 25,000 miles, whichever comes
first.